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Oct 24, 2011

Ticket market could find fortune in FAME
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Aug 15, 2011
Sports must bring in digital innovation, experience from outside
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Aug 5, 2011
Steve Berkowitz_Marketers reshape how college teams sell tickets
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Jul 1, 2011
Doc Sutton's 50 Favorite Business Books
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Apr 6, 2011    
Bill Sutton & Associates Adds Alice Petzold
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Jul 12, 2010    
From Wooden to Rockne Books to fascinate the linchpin in you
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Jun 14, 2010     
World Cup, Sounders’ success creates perfect storm for MLS
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May 10, 2010      
Using technology to build ticket database can boost bottom line 
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Apr 12, 2010      
Investment of emotional capital yields substantial dividends
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Mar 15, 2010     
Combine puts sales skills to true test
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Mar 8, 2010     
Sports organizations can ‘do a Domino’s’ to reach out to fans
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Feb 8, 2010      
Take steps to understand how your business is perceived
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Feb 4, 2010     
Sales seminar patterned after NFL combine
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Jan 15, 2010    
A Win, Win Situation - CNBC interview - Click here to view
Jan 11, 2010     
Some fees could lead customers to rethink where they spend
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Dec 24, 2009     
Biggest Plays in Sports Biz - CNBC interview - Click here to view
Nov 9, 2009    
When Renewal is not Automatic, Retention Becomes Priority 
 
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Nov 4, 2009      
NY Sports Journalism Dr. William Sutton Q & A
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Oct 5, 2009   
Conditions leading Big Four leagues to jersey sponsorships
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Sept 7, 2009   
Networking package could be a hit with young professionals
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Aug 14, 2009   
Pirates event gives potential sales agents a chance to prove themselves
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Aug 3, 2009     
Coupon, Sampling Can Offer Sports Fans a Feeling of Value
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Aug 3,2009  
The Ticket Sales Combine Lands in Pittsburgh
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Jun 15, 2009
Transparent Partnership Can Take Stigma off Sponsorship
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May 18,2009
    
Borrow Disneys Birthday Promotion And Make It Your Own
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April 20, 2009
   
Sales Staffs Turn To NFL's Combine Model To Recruit, Teach
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Mar 30, 2009
Are You Doing Your Part To Sell All That is Good About Sports
Feb 25, 2009
UCF's Dr. Bill Sutton Sees Hope For Spectator Sports Amid Economic Crunch
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Feb 2, 2009
Activating a Suite Contemporary View of a Traditional Product

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Jan 12, 2009
Consultant's Ethical Obligations Must Rise Above Self Interest

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Dec 22, 2008    
Make Waves and Win Fans With Entertainment Stimulus Plan
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Jun 2, 2008    
If You Have it, Fame Success and Growth Are Likely to Follow
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Jan 28, 2008    
Healthy Sales Culture Gives Team A Lift In Good and Bad Times

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Oct 8, 2007    
If It Ain't Broke, Fix It Anyway - Questions Marketers Should Ask
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Sept 24, 2007    
NASCAR Model Uses Driver-Fan-Sponsor Reciprocity For Success
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Aug 13, 2007  
A Sponsorship Opportunity That Can Help a City Rebuild
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May 28, 2007
Sports Marketing Super Powers Are Within Your Reach
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Apr 16, 2007

Agency Approach Often Reveals the Logical Business Solution

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Jan 15, 2007  
Academia Industry Benefit When Interaction is Encouraged
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Nov 5, 2006  
Don't Discount Perception Emotional Connection With Brand
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Sept 25, 2006     
Team Presidents Must Be Wary of Changes to the Road Ahead
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Jan 23, 2006
Consumer Satisfaction At Heart of Marketing Resolution
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May 9, 2005  
Put Yourself In The Fan's Seat - Line and Parking Lot, Too
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April 26, 2004     
Best Owners Invest Time and Emotion, Too
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